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Customer Success Intelligence · demo

Churn Risk Scanner

Every open renewal scored Critical / High / Elevated / Low — with a specific save play for each at-risk deal.

Deep analysis

via Claude
Every open renewal scored for churn risk, with a specific save play for each at-risk deal.

Risk summary

9
Total renewals in scope
$393K
Total ARR in scope
2
Deals at risk (Critical + High)
$39K
ARR at risk
ARR at risk as % of total in-scope: 10%

Top priority moves this week

do these first
1
BetaCo — 24K at risk🔥 URGENT
Escalate to VP, identify new champion via LinkedIn (Tom Reilly's manager or peer), offer 30-day extension + CSM-led re-onboarding.
2
Zeta Health — 72K save play needed🔥 URGENT
Acting CTO meeting this week with multi-year discount + compliance addendum. Reset the relationship before the competitive eval closes.
3
Kappa Capital — 84K confirm this week HIGH
Get the multi-year addendum out today. CFO already engaged. Don't slip past month-end.
4
Eta Networks — 18K reclaim HIGH
CFO confirmation by Friday. Offer 5% multi-year incentive if budget is the blocker.
5
Mu Media — 15K resolution MEDIUM
Final outreach with 30-day extension offer. If silent, close-lost by next Friday and free up forecast slot.

Save plays

  • ⚡ PlayBetaCo Industries — Renewal
    Escalate to your VP this week. Find a new champion via LinkedIn — Tom Reilly's manager or peer. Lead with a 30-day extension offer plus a CSM-led re-onboarding session. No champion, no save.
  • ⚡ PlayZeta Health — Renewal
    Request a 30-minute call with the acting CTO. Bring a multi-year discount package and a security/compliance addendum addressing data residency. They're in competitive eval — you have one shot to reset the relationship.
  • ⚡ PlayMu Media — Renewal
    Send a final outreach acknowledging the lapse, offering 30-day extension at current rate plus a CSM check-in. If no response in 7 days, formally close-lost and free up the forecast slot.
  • ⚡ PlayEta Networks — Renewal
    Get CFO confirmation in writing by Friday. Offer a 5% one-time multi-year incentive if budget is the blocker. Don't let this slip past Day 14.
  • ⚡ PlayKappa Capital — Renewal
    Sign by month-end. The discount is reasonable — get legal to issue the multi-year addendum today and have CFO countersign. Late-stage healthy account, just needs a finish.

Scored deals

BetaCo Industries — Renewal 2026
$24K · closes in 30d
62% of at-risk pipeline
Stage: appointmentscheduledLast update: 47d agoRisk: CRITICAL
Drivers:
  • Champion (IT Manager) departed 8 weeks ago — no replacement engaged.
  • No exec-level engagement in 47 days. Last 4 emails received no reply.
  • Product usage down 40% MoM. No active license discussions.
Mu Media — Renewal 2026
$15K · closes in -14d
38% of at-risk pipeline
Stage: closedlostLast update: 62d agoRisk: CRITICAL
Drivers:
  • Renewal already 14 days past due — no decision made.
  • Single-threaded on Director of IT, who has been silent for 62 days.
  • Usage at single-digit weekly active.
Delta Manufacturing — Renewal 2026
$12K · closes in 45d
Stage: presentationscheduledLast update: 22d agoRisk: ELEVATED
Drivers:
  • Single-threaded on one IT Director.
  • Engagement shallow but consistent — not at-risk today, but no resilience.
Eta Networks — Renewal 2026
$18K · closes in 21d
Stage: presentationscheduledLast update: 11d agoRisk: ELEVATED
Drivers:
  • Procurement raised budget objection on last call — pushed from Commit to Best Case.
  • Champion engaged but CFO confirmation is the gate.
  • 21 days to close — narrow window.
Kappa Capital — Renewal 2026
$84K · closes in 30d
Stage: presentationscheduledLast update: 3d agoRisk: ELEVATED
Drivers:
  • 12% discount + multi-year ask is significant — CFO directly involved.
  • Stage stalled at 'presentation scheduled' for 9 days despite high touch.
  • Healthy account otherwise — risk is pricing not engagement.
Lambda Logistics — Renewal 2026
$42K · closes in 60d
Stage: presentationscheduledLast update: 18d agoRisk: ELEVATED
Drivers:
  • Owner field stale — assigned to someone no longer at the company.
  • Sync hygiene issue means last-activity date may be inaccurate.
Acme Cloud Inc — Renewal 2026
$48K · closes in 60d
Stage: decisionmakerboughtinLast update: 4d agoRisk: LOW
Drivers:
  • No specific risk drivers — monitor cadence.
Gamma Labs — Renewal 2026
$90K · closes in 90d
Stage: decisionmakerboughtinLast update: 2d agoRisk: LOW
Drivers:
  • No specific risk drivers — monitor cadence.
Theta Robotics — Renewal 2026
$60K · closes in 75d
Stage: decisionmakerboughtinLast update: 5d agoRisk: LOW
Drivers:
  • No specific risk drivers — monitor cadence.

Data quality

GoodCoverage strong on engagement timing and contact graph. Two minor gaps below.
Signal fieldCoverageNote
hs_lastmodifieddate12/12All deals updated within sync window
hubspot_owner_id11/12Lambda Logistics owner stale
num_associated_contacts12/12Contact graph complete
engagement_recency11/12Mu Media engagement gap > 60d
Copy each prompt into HubSpot Breeze AI to implement the recommended cleanup. Review before confirming any changes.
⚙ Paste into Breeze AI
Reassign Lambda Logistics — Renewal 2026 deal to an active owner.
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